POUR ON NUTRITION &
PERFORMANCE

WITH BEVERAGES THAT OFFER MORE PUNCH

strawberry leaves performance drink bottle almond almond almond

DID YOU KNOW?

  • The category saw 13.1 billion in sales in 2015, a 6% increase over the 2014 total1
  • 61% of consumers use nutritional and performance drinks as a snack1
  • 88% of nutritional and performance drink buyers say products in the category help them maintain a healthy lifestyle1
  • Almond milks feature in more than 28% of launches, ahead of rice, coconut and oat milks2

SOURCES:
1 Mintel Report, Nutritional and Performance Drinks, Apr 2016
2 Innova Market Insights, 2015

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